RealKarma
Live entertainment
About RealKarma
RealKarma (realkarma.life) is the brand. The product repo is KarmaEvents. Listen on KarmaOnline, discover dance, comedy and drama, plan with a crew, and buy your own ticket. Accounts are 18+. Preview is live; LIVE, PAYMENT-prod and BROADCAST-prod are off. Round: £100,000 for 5,000 new A Ordinary shares at £20, which is 10% of 50,000 shares after the issue (£900,000 pre / £1,000,000 post). Founder Ordinary (45,000 shares, not yet allotted): Marlon 22,950 (51% of Ordinary, 45.9% fully diluted), James Perry 7,281 (16.18% of Ordinary, 14.562% fully diluted), third partner name unconfirmed 14,769 (32.82% of Ordinary, 29.538% fully diluted). A Ordinary are a new class. No liquidation preference and no special vote are modelled. The round is not closed and no investor is named. Valuation method for the year-end marks: 10× trailing platform net revenue. Plan-case revenue £500,000 / £1,000,000 / £2,000,000 in years 1–3 earns £5m / £10m / £20m. Those marks are not the price of this round.
Revenue Streams
ticketing
5% of native ticket face (500 bps in code). Plan assumes card processing is paid by the buyer on top. Y1–Y5 fees £420k, £840k, £1.68m, £2.94m, £5.04m.
subscriptions
Organiser Pro at £40 per month. Later-scope in the product PRD, started in the plan so the revenue bridge is not fees alone. 100 accounts in Y1 rising to 1,200.
advertising
Paid placement in discovery. Not a live ad product. Sized so total platform net revenue hits the 10× valuation bridge.
Key Metrics Tracked
Native GMV
GBP
Ticket face through RealKarma checkout.
Platform net revenue
GBP
Fees + subscriptions + sponsorship. The valuation basis.
Active organisers
count
Organisers selling at least one native paid event.
Paid tickets
count
Tickets in the GMV identity.
Implied enterprise value
GBP
10× that year's platform net revenue. Year-end mark, repeated through the year.
Plan profit after tax
GBP
Annual PAT spread evenly. Not a dividend.
Market Segments
Quick Facts
- Legal Name
- RealKarma Ltd
- Forecast Period
- 60 months
- Currency
- GBP
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